Pratt sits on the business leadership team for 84.51. Our commitment to this mission allowed us to curate the industrys very first DSP to support deep artificial neural networks in real-time. So writes New York Times columnist Shira Ovide in a recent missive for the NYT's On Tech newsletter, a guide to how technology is changing the world, in wonderful and not-so-wonderful ways. | Privacy Policy | Diversity Inclusion & Equity, The best way to conquer fear is to embrace it! How Will an Entire Industry Unlearn Ad Tech 1.0? Awards 2022 | AdExchanger Winners Announced Agency & Consulting Best Commerce Agency Services Winner How Media.Monks Tripled Maxwood Furniture's Organic Rank To Drive Incremental Sales Media.Monks Honorable Mention Bounteous - Digital Transformation through Co-Innovation Bounteous Honorable Mention .
Cognitiv champions innovation, consistently working to find new and strategic ways to drive the industry forward. The AdExchanger . The experience can transform a companys priorities, change relationships with customers and put companies on a roller coaster of ups and downs that mirror a stocks rise and fall.
It outpaced the growth rate of the global digital ad market in 2022, which GroupM estimates was about 6.5%. In previous roles, she was GM Digital at Vibe and Spin, head of content and community for Fast Company Digital, a digital and social media strategist at Waggener Edstrom and R/GA, and SVP Social Media for the Advertising Research Foundation. AdExchanger attracts more than 290,000 monthly unique visitors, and editorial newsletters and articles land in more than 39,000 subscribers inboxes daily. Today, shes received several accolades including ranking #1 on the 2021 HERoes 100 Women Role Model Executives, being named Personality of the Year in the Adweek Readers Choice Best of Tech Awards and being recognized as a Campaign Female Frontier honoree. At this time, while vaccination against Covid-19 is strongly recommended, proof of vaccination is not required. Major retailers and online ordering hubs like Instacart collect immensely valuable purchase data, and are figuring out how to put that data use (or at least to profit). Snowflakes Bill Stratton will speak to the unique first-party data demands of media and technology businesses.
OMD Worldwide. SAVE THE DATE!Programmatic I/O New York 2023September 26-27Hilton Midtown, New York, NY. NEW YORK, Oct. 19, 2022 (GLOBE NEWSWIRE) -- AdExchanger has named Aperture, the intelligent audience data platform from digital publishing powerhouse Future Publishing, the Best Publisher First . In the current state of measurement, there's what we have today, and what will be missing come tomorrow. Cadent-Catalina Partnership Wins AdExchanger Award for Best Data-Driven TV Campaign for Applegate Oct 31, 2022 (PRNewswire via COMTEX) -- PR Newswire NEW YORK and ST. PETERSBURG, Fla., Oct.. Award-winning data, analytics and attribution solutions will soon be available to other Adtaxi clients. Come for insightful presentations, informative panels, in-depth workshops and invaluable networking with PROGRAMMATIC LEADERS. 2021 was a tough year for Nielsen and panel-based measurement in general. Your chance to take a break, talk shop, or just talk before afternoon sessions. Recent years have seen a revolution of media, commerce and first-party data. The program, which aims to celebrate excellence in digital advertising and marketing, selected Adapex's m4 technology suite as a contender for this year's award in the "Best Seller-Focused Technology" category. Bounteous has broken through a competitive crowd to be recognized as one of the best commerce agency services in the world on behalf of its unique co-innovation enablement method and world class talent. Learn more at actioniq.com. Break bread and catch up on the day with other attendees at our networking lunch. Awards finalists were announced on AdExchanger's website: www.adexchanger.com/go/awards-2022/. Dynamics that evolve in society, be it economic, political, social or technological, eventually findtheir reflection in Adtech. Dont go it alone, bring the whole team! Join this conversation between Sara Fischer and Kat Downs Mulder to learn how The Post is pioneering a hybrid news-engineering product structure to drive business goals. "Bounteous is becoming a fast leader in the future of commerce, so we're excited to be recognized by AdExchanger for our co-innovation work, said Jon Reily, SVP of the Commerce Center of Excellence at Bounteous. You can access early registration through Season Pass ticket sales now. From ad tech product to programmatic sales and ops, these women are expert translators using marketing and content to simplify messaging, or using sales their sales mastery to make the programmatic case to their partners. All can be hard at any moment in time., I've alwaysbeen inspired by collaboration.
You're always going to bring home something really exciting and interesting, something new. By PR Newswire On Nov 1, 2022. Two important entrants in the space are Walgreens and Kroger. Their award-winning publication facilitates the exchange of ideas between all members of the ecosystem, including marketers, agencies, publishers, data providers, advertising and marketing technology companies, analysts, the investment community and the press. She also writes and speaks about AR, blockchain, and diversity in tech, media and marketing. 1535 BroadwayNew York, NY 10036+1 212-398-1900. Coming from humble beginnings myself, I'm a big believer in paying it forward and investing in equitableopportunities for others.
Case Studies Thank you for enabling and fully supporting me to make real change! What news they read. If you are experiencing symptoms of Covid-19, we ask that you kindly make the decision to stay home for your safety, and for the safety of your fellow attendees. Groups of 3 or more will receive 10% off the total registration fee. Since 2008, AdExchanger has engaged readers with award-winning and trendsetting coverage of programmatic advertising and the data-driven marketing technology ecosystem. This panel -- which includes both newbies and a veteran to the public markets will weigh in on the IPO trend and what it means for their individual companies as well as ad techs broader future. He oversees relationships for monetization, ad tech, creative solutions and marketing services. The recognition spotlights Cognitivs unique Demand Side Platform which has helped to propel the advertising technology industry forward via deep learning. Each marketer has a unique set of goals, which is why Cognitiv created a platform capable of automatically building custom algorithms that simultaneously consider the user, the context, the message and the campaign objectives. Award winners will be announced live during an awards gala in New York on October 17. "We are honored to be recognized as an AdExchanger Awards finalist, highlighting our ongoing efforts to create innovative technology that creates tangible impacts," commented Jeremy Fain, CEO and Co-founder at Cognitiv. It's a collection of powerful and fully configurable modular solutions that gives all enterprise teams direct but controlled self-service access to customer data to create audiences and orchestrate customer experiences at scale. We strongly recommend testing within 72 hours before you arrive, especially if youve had a known exposure to someone with Covid-19. Senior Vice President of Programmatic Revenue, Repairing the Leaky Pipeline: TechBae Is Advancing Women In Media and Ad Tech, Minority Report Podcast: AdMonsters Tameka Kee Geeks Out on Ad Tech, Minority Report Podcast: Lashawnda Goffin, CEO at Colossus SSP Is Building an Equitable Marketplace, 2023 Top Women in Media & Ad Tech Call for Entries. The discounted room rate is $299 (plus applicable taxes and fees) and is based on availability for reservations made prior to September 24, 2022 when the room block closes. Winners will be announced on October 17 in New York City at the Programmatic I/O awards gala. NEW YORK, Oct. 6, 2022 /PRNewswire/ --ActionIQ, the leader in customer experience (CX) solutions that deliver actionable insight from customer data, today announced that it was named a Finalist in two categories of the 2022 AdExchanger Awards. Live TV, viewed as the last thread tying consumers to their pay TV subscription, is increasingly accessed through CTV. As agencies emerge as strategic partners to clients, they must guide clients in new fields, from connected TV to commerce to AI to a world without third-party cookies. The award program, which recognizes and . Current local New York state and city guidelines for Covid-19 safety protocols will be followed, including vaccination requirements and mask mandates. Follow us. Finalists include Disney, New York Times Advertising, Future Publishing, The Wallstreet Journal/Barron's Group, Vox Media and Samsung, among other industry-leading brands. Welcome to the 2022 AdExchanger Awards Celebrating Excellence in Digital Marketing and Advertising ENTRY DEADLINES & FEES Early deadline: August 11 | entries received by 11:59PM ET on August 11th are $400 each Late deadline: August 18 | entries received by 11:59PM ET on August 18th are $550 each Please use this portal for your submission. The 2020 AdExchanger Awards. On June 6, 2022, AdExchanger and AdMonsters presented awards to the 2022 Top Women in Media and Ad Tech Honorees at a sold out Awards Gala in New York City. Should you have any questions about the categories, rules, or gala for the AdExchanger Awards, please contact: Best Programmatic Consulting Or Advisory Firm, Best Programmatic-Capabilities By An Agency, ALSAC/St.
But out of the spotlight, the Meta machine and the apps within its orbit continue to support tens of billions of dollars in advertising spending every quarter. Email Emily Rocca at [emailprotected]. The AdExchanger Awards program is focused on celebrating excellence in digital marketing and advertising. This is the industry conference more data-driven marketing professionals choose for a complete programmatic marketing tune-up. The AdExchanger Awards celebrate excellence in digital marketing and . CHICAGO October 31, 2022 Bounteous, the digital innovation partner of the world's most ambitious brands, announced that the company has been named a finalist in the Best Commerce Agency Services category for Digital Transformation through Co-Innovation in the 2022 AdExchanger Awards, which celebrates excellence in digital marketing and advertising. Do you know a woman who is innovating media and ad tech in new ways and guiding her business into new markets? This presentation will explain how a broad cross-section of measurement stakeholders will be impacted by identity changes, and outline the thought process market leaders are going through to get from measurement metrics to a true measurement ecosystem. We have big plans for 2023. For more information about Co-Innovation, download the Co-Innovation Manifesto at co-innovation.com. For this years Programmatic I/O New York, the AdExchanger editorial team is curating a special lineup of sessions, panels, and fireside chats that cover the topics that matter most to data-driven professionals. You'll only need to do this the first time you sign into the new AdMonsters.com website. Women with expertise in data science or analytics, using their prowess to inform decision-making, prove out business cases or test new ideas. Bounteous has created the agency services to support this new world of commerce media, enabling brands like Wawa, Wingstop, and Shake Shack to take advantage of new commerce trends and delight their customers, from a physical store location to an app or a website. Reservations Toll Free: 1-877-303-0104Reservations Local Phone: 1-212-398-1900. AdExchanger award finalists include Samsung, iHeartMedia, Roku, Goodway Group, Spectrum Reach, Disney, T-Mobile, Trusted Media Brands, Vox Media, The Wall Street Journal/Barron's Group, Epsilon, Memorable AI, Adapex, among many other industry leaders across a plethora of categories. Founded in 2003 in Chicago, Bounteous is a leading digital experience consultancy that co-innovates with the world's most ambitious brands to create transformative digital experiences. Celebrating Excellence in Digital Marketing and Advertising Search Winners Contact Search Winners Agency & Consulting Best Programmatic Consulting Or Advisory Firm Winner The Year Ahead in Marketing and Technology, SAVE THE DATEEDISON BALLROM, NEW YORK CITYFEBRUARY 7, 2023.
Industry Preview is an intimate and exclusive, one-day conference for senior executives in the data-driven digital media and marketing technology ecosystem focused on what to expect in the coming year. We apologize for any inconvenience, your privacy and your membership are important to us. As regulation and consumers privacy expectations make third-party cookies obsolete and reshape how digital ads are bought and sold, Google is planning for a privacy-first future. The program, which aims to celebrate excellence in digital. Celebrating Excellence in Digital Marketing and Advertising. 2022 Digiday Tech Awards Winner Best Sell-Side Programmatic Platform Finalist Best Video Ad Server. It is more important than ever for Senior Executives to not only understand what is changing but be able to anticipate what comes next. Learn across a variety of content modules: deep-dive sessions, fireside chats, panels, and breakouts. That has been one of the reasons why I was really interested in being here in person, I met a ton of great people. Subscribe 2022 Access Intelligence, LLC. Cognitiv combines deterministic data and advanced data processing techniques to continuously train these algorithms as they optimize clients' key performance indicators. Search by region or company type. The combination of revolutionary tech and a team of experienced adops professionals led to 40-500% revenue growth for all publisher partners. Our Customer Experience Hub empowers everyone to be a CX champion by giving business teams the freedom to explore and action on customer data while helping technical teams extend and enhance existing technology investments to manage data governance, costs and performance. Show me an interesting data-sharing partnership; Ill show you a cloud-based data clean room. | Privacy Policy | Diversity Inclusion & Equity, Author and host of Team Human, Professor of Media Theory and Digital Economics at CUNY/Queens, Chief Product Officer and Managing Editor, Digital, Chief Marketing & Communications Officer and President, Healthcare, Global Head of Media and Advertising Industry, Senior Vice President, Kroger Precision Marketing. Cognitiv, the leading custom AI media buying solution , has been named a finalist in the 2022 AdExchanger Awards. Editors whose content from the brand perspective has increased or driven brand engagement. She previously served as Chief Commercial Officer of Nielsen Global Media, where she spent over 15 years in a variety of roles leading initiatives that allowed the 90+-year-old company to adapt and prevail in a time of change. Ive been so lucky to have a seat at the table next to some very cool and incredibly smart people, and its been so impactful to be able to work closely with them and learn so much this early on in my career. AIQ brings order to CX chaos. Award winners will be announced at the AdExchanger Awards Gala which will take place October 17, 2022 in New York during Programmatic I/O. Get notified for all upcoming AdExchanger Awards and Events. Jude Children's Research Hospital, Best Account Support by a Technology Company, Best Video Technology For Media Suppliers, Most Innovative TV Advertising Technology. General Registration will open soon. Beam Suntorys first President of Brands, Jessica Spence, is changing the spirit companys approach to marketing by putting its legacy brands Jim Beam, Makers Mark, Courvoisier, Laphroaig, and more at the heart of the business. Get notified for all upcoming AdExchanger Awards and Events. Cognitivs product suite, aiming to create more impactful and cost effective campaigns at scale, include Cognitiv Performance, Cognitiv Incrementality, and Cognitiv Curation. For more information regarding available sponsorship opportunities, please contact Jonathan Toback at [emailprotected]. The 2021 AdExchanger Awards ORDER HEre 2022 Access Intelligence, LLC Privacy Policy 2021 WINNERS ANNOUNCED! Spend two impactful days with us and walk away with a year's worth of exclusive intel, insights, and strategies to take your digital marketing initiatives to new heights. Environmental, Social and Governance (ESG), HVAC (Heating, Ventilation and Air-Conditioning), Machine Tools, Metalworking and Metallurgy, Aboriginal, First Nations & Native American, Built In Honors ActionIQ in Its Esteemed 2023 Best Places To Work Awards, ActionIQ Announces Support for AWS for Advertising and Marketing Initiative. Winners will be announced on October 17 in New York City at the Programmatic I/O awards gala. Cognitiv, the leading custom AI media buying solution , has been named a finalist in the 2022 AdExchanger Awards. Identity Privacy Antitrust Connected TV Retail Media Walled Gardens The Marketing Technology ecosystem is undergoing unprecedented transformation. It is up to users and business partners to pick up the mess." AdExchanger's Programmatic I/O New York 2022 Thank you to everyone who attended AdExchanger's Programmatic I/O New York 2022, making it the largest Programmatic I/O in history! In this fireside, Bowles gives us a peek behind the Meta curtain. We must remember that, as women in tech, we are still women in the real world and we can't truly progress without reproductive justice and access to childcare., Senior Vice President/Kroger Precision Marketing, VP, Commercial Operations Disney CreativeWorks and Multicultural & Inclusive Marketing, Head of Global Revenue & Client Solutions, Senior Vice President and Global Head of Marketing, Executive Vice President of Sales & Marketing, Senior Vice President & Publisher, Life Sciences and Healthcare, Vice President of Marketing and Communications, Executive Editor of Garden Gate and Horticulture, Senior Vice President of Global Data Partnerships, Sr. Director, Advanced TV Data & Insights, Senior Director, Technical Consulting and Architecture, Aki Technologies (an Inmar Intelligence company), VP, Head of Advertising Insights & Strategy, Director, Data Science and Research/Kroger Precision Marketing, Global Chief Digital Responsibility & Public Policy Officer, EVP & Global Head of Audience Outcomes Product at Nielsen, Chief Marketing Officer & Chief People Officer, Vice President & GM Marketplace, Digital Turbine | Chief Revenue Officer, Fyber, Chief Strategy Officer & Managing Director, SVP, Corporate Development & Strategic Partnerships, Chief Product Officer & Global Head of Digital, Head of Global Revenue & Client Solutions, Yahoo, Manager, Client Services + Strategy, January Digital, Chief Strategy Officer & Managing Director, MiQ, Global Head of Inclusion and Diversity, MiQ, Vice President of Marketing and Communications, MediaVine, Co-Founder and Chief Brand Officer, MediaVine. Already in the midst of transformation, ad agencies were tested by the pandemic and the ensuing talent crisis. Or, in the words of futurist and author Douglass Rushkoff, so long as we join Team Human. What does that mean? AdExchanger has secured a block of hotel rooms at the Marriott Marquis New York as a convenience to our PROGRAMMATIC I/O speakers and attendees. When typing in this field, a list of search results will appear and be automatically updated as you type. The agency describes itself as a "people-obsessed, outcomes-focused business that applies evidence and data-driven insights, combining empathy and inclusion, to drive performance and growth.". This content was issued through the press release distribution service at Newswire.com. Its so important to be able to come to work every day to a support system where you can fail together, grow from mistakes, and win as a team when you finally get it right. Jude Children's Research Hospital, Best Overall Use Of Programmatic In A Marketing Campaign, Best Diversity, Equity and Inclusion Initiative, The AdExchanger Award: Overall Excellence In Programmatic Media, Best First-Party Data Strategy by a Marketer, Best Video Technology For Media Suppliers, Best Account Support by a Technology Company, Most Innovative TV Advertising Technology. In this frank conversation, Nielsen CEO David Kenny will share the companys vision and plans for the future in a world where the only constant is change. If you have any questions or inquiries about the 2023 Industry Preview. Overall Excellence in Programmatic Media. Fear is good for us it protects us from danger by heightening awareness and increasing our physical and mental performance. "Creating a seamless platform for clients so they can increase their revenues is exactly what we set out to accomplish.". View the winners here:. THE 2022 ADEXCHANGER AWARDS WINNERS UNVEILED! Media is an important pillar of Krogers alternative-profit business, and Pratt oversees the product development, sales, and operations of in-store, onsite and off-site advertising. Originally from New Zealand, Megan previously held senior leadership positions for large publishers and online technology providers in Australia, including Akamai Technologies and ninesmn. The AIQ CX Hub comprises four modular solutions customer data platform (CDP), Audience Center, Journey Management and Real-Time CX designed to help brands give business teams the freedom to explore and action on customer data, while helping technical teams extend and enhance existing technology investments to manage data governance, costs and performance. This combination of award-winning technology, advanced data processing and AI experts deliver personalized media experiences across display, mobile, connected TV and custom audiences. "Facebook acts like a small child who falls in love with a new Lego set but then grows bored. In order to survive in todays marketing environment, marketers must be able to navigate the tsunami of new technologies emerging, from AI to wearables to VR, AR and programmatic. Total 2022 revenue was $256.4 million, up 13% year over year, the company reported to investors Tuesday. This years AdExchanger Awards recognized the strongest marketing and media achievements in the industry. Data-driven marketers and executives at brands, marketing agencies, publishers, and technology companies looking to get ahead. Award winners will be announced at the AdExchanger Awards Gala which will take place October 17, 2022 in New York during Programmatic I/O. Hand sanitizer stations will be available throughout the event. Programmatic I/O New York 2023 September 26-27 Hilton Midtown, New York, NY General Registration will open soon. Women whove successfully altered the course of their brands or the industry for the better. Cognitivs inclusion as a finalist is the companys latest industry recognition. Snapchat Commercials Drive Success for Advertisers and Parent Company Snap Inc. Nielsen Makes Linear Addressable TV A Reality, The Telaria Video Management Platform (VMP), SpotX for Sling - Best Publisher Side Video Technology, Nielsen Takes Addressable TV to New Heights for TV Buyers, Amobees Platform Transforms Advertising Across Four Screens, LiveRamp Shakes Up Advanced TV Universe with Outcome-based Solutions, Acquisitions and New Hires, Simpli.fis OTT/CTV Advertising Solution: The Most Advanced Solution in the Market, Brandscope: Contextual insights that help brands understand their audience, Concert: The best of the trusted web under one roof, DISH Media & FreeWheel: Innovative Yield Optimization Management Platform for Linear and Addressable Inventory, Octopus Interactive - A Rideshare DOOH Platform, Available Programmatically, WarnerMedias Data Driven Symphony Ad Platform for Advanced TV, The Dodo - the #1 most engaged-with media brand in the world, NowThis the #1 global news publisher on social and mobile, IBM Advertising Accelerator with Watson, a new offering from IBM Watson Advertising. 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Claravine receives this honor for its work in. The world leader. Cognitiv's proprietary platform, NeuralMind, and innovative performance solutions deliver clients and their customers with engaging ad experiences proven to convert. For the most up-to-date news, follow Bounteous on Twitter, LinkedIn, Facebook, and Instagram. Gather with fellow Industry Preview attendees for our networking reception. Celebrating the Future of Advertising and Marketing. Catalina, a leader in shopper intelligence, and Cadent, the largest independent platform for advanced TV advertising, have jointly been recognized for their work with shared client Applegate as the winner of the 2022 AdExchanger Awards "Best Data-Driven TV Campaign.". The team has prioritized growing its product suite, earlier this year launching Cognitiv Curation, which brings cutting edge deep learning technology to a clients DSP of choice via a Dynamic Deal. With a vision to create a more transparent and effective media landscape for consumer-packaged goods brands, she was instrumental in the creation of Kroger Precision Marketing in 2017. Cloud-based data services companies, Snowflake largest among them, have become essential partners for data collaborations. And be sure to check out the photo gallery from the 2021 Top Women in Media Awards Luncheon. Women whove had an exceptional impact on diversity and inclusion in their teams, companies and the media industry as a whole. NEW YORK, Sept. 27, 2022 (GLOBE NEWSWIRE) -- AdExchanger announced this week the finalists for the 2022 AdExchanger Awards. And then seek to tell great stories about these changes.. Loews Coronado Island | Coronado Island, CA, The Roosevelt New Orleans | New Orleans, LA. This year, the awards program honored 130+ leaders who have made a lasting impact on their brands, organizations and markets. 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Become essential partners for data collaborations on AdExchanger 's website: www.adexchanger.com/go/awards-2022/ an Awards which! For more information about Co-Innovation, download the Co-Innovation Manifesto at co-innovation.com the marketing technology ecosystem undergoing! Has been named a finalist in the 2022 AdExchanger Awards total registration fee! Programmatic New. Of hotel rooms at the Programmatic I/O speakers and attendees, something New an exceptional impact on diversity and in. Paying it forward and investing in equitableopportunities for others honored 130+ LEADERS who have made a impact. For us it protects us from danger by heightening awareness and increasing our physical and performance. Teams, companies and the data-driven marketing technology ecosystem is undergoing unprecedented transformation creative solutions and marketing services,.... Solution, has been named a finalist is the companys latest industry recognition solution, been. 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